July 14 2016

Finally! An Everyday Bag for Moms and Photographers

Friend and photographer Trey Ratcliff recently shared news of a Kickstarter project on his Facebook page. Peak Design is a company based in San Francisco that makes bags. Of course, these just aren’t any bags. They’re bags that are versatile, durable, and beautiful. Though their four new styles start with the name “Everyday” they’re more than just ordinary. After watching the video you’ll be impressed by how much thought goes into every detail of their bags. (I sat mesmerized throughout the whole video.)

At first, I wanted to get the Everyday backpack but after watching the video, I think the tote suits me better. It’s made for the photographer, the mom, and the gym rat in that it can act as a camera bag, a diaper bag, or a gym bag. I’ve been on the lookout for a classic bag that I can carry my camera in along with some diapers but what ultimately sold me was a very small but significant detail, the magnetic closure. I like how the bag can easily open and close.


There’s multiple ways you wear this bag including backpack style, which is great.


In no way am I getting paid to tell you about this bag. I just love to spread the word when I see good, well-designed products. I backed the company this morning. They don’t need me, however, they’re well past their goal of $500,000. Almost 5,300 backers pledged $1.2 million dollars already. (They surpassed $1 million in 24 hours.) And there’s still 57 days to go! Can’t wait for my bag. (I’m getting it in charcoal. Love the classic, red accents.)

Only one caveat is that I’m hoping it can snuggly fit my DSLR. It looks a little small but, fingers crossed, it’ll all work out.


This is Peak Design’s 6th Kickstarter project. Here’s what they promise. “We don’t want to toot our own horn too vigorously (nobody likes an overly vigorous tooter) but we’ve got some great experience under our belts on how to manufacture high-quality goods and fulfill lots of orders for them. We’ve also been blindsided more than once by completely unexpected issues and always dealt with them in a way that leaves every last customer happy with their purchase and proud to support our company.

“In short, we know what we’re doing, and you should be very confident that we will deliver what we say we will, when we say we will. And we solemnly swear that should unforeseen issues come up, we will handle them with the utmost transparency and care for you, our backers.”

You can find more about this product at Kickstarter.


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